Sunday, March 28, 2010

Media Diary

For the past couple days, I kept a diary about the advertisements I was exposed to, and which were the most effective in reaching me. Firstly, I noticed that advertisements through television are still best. As I watched t.v throughout the day, there was really no getting passed the commercials, unless I did something else during them. Usually, if the commercial used humor to grab attention, I payed closer attention. I definitely realized that humor catches my attention with regards to media and advertisements. A major flaw within advertising that I started noticing was the ads on a webpage... When I use the computer, its usually for something I have pre-meditated, therefore, I didnt notice the ads on a webpage as I have something I am focusing on. So in the end, t.v advertisement is the best way to reach me.

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